Invisible Spanishessential idioms, explained

Estar en la cresta de la ola

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/es·ˈtaɾ en la ˈkɾes·ta ðe la ˈo·la/

To be on the crest of the wave.

Frequency
ConversationCommon
JournalismCommon
LiteraryOccasional
AcademicRare
In English

to be riding the wave of success; **to be riding the wave of success**; **to be at the top**; **to be at the height of one's success**; **to be on top of the world** (depending on the context); **to be at one's peak**

Meaning

Estar en la cresta de la ola means to be at the height of one's success, to be riding the wave of success, to be at the top, or to be at the peak of popularity.

Examples

Está en la cresta de la ola desde que ganó el premio.

He's been riding the wave of success since he won the award.

La empresa lleva años en la cresta de la ola.

The company has been at the top for years.

Ese cantante estuvo en la cresta de la ola durante toda la década.

That singer was at the height of his popularity throughout the decade.

Ahora mismo la inteligencia artificial está en la cresta de la ola.

Artificial intelligence is currently at the peak of its popularity.

It usually refers to a temporary period of exceptional success or public recognition.

Used when
  • an artist becomes extremely popular
  • a company is enjoying spectacular success
  • an athlete is at the peak of their career
  • a fashion or trend is hugely popular
  • someone is experiencing a particularly successful period
Origin

The metaphor comes from the sea.

The crest is the highest point of a wave.

A surfer riding the crest enjoys the moment of greatest height and momentum, although that position is naturally temporary.

This image became a metaphor for success, fame and popularity at their highest point.

Cultural note

The expression often carries an implicit idea of temporariness.

Just as every wave eventually breaks, success and popularity are also understood to rise and fall.

For that reason, the idiom sometimes hints that the current period of success may not last forever.

Did you know?

Spanish has several expressions describing outstanding success:

  • Estar en la cresta de la ola → to be at the height of success.
  • Estar en boca de todos → to be on everyone's lips.
  • Dar la campanada → to cause a sensation.
  • Triunfar por todo lo alto → to achieve spectacular success.

Among them, estar en la cresta de la ola best captures the idea of enjoying the very highest point of popularity or success, while subtly reminding us that every wave eventually comes down.

For English speakers

Unlike many Spanish idioms, this one has close English equivalents.

Possible translations include:

  • to be riding the wave of success
  • to be at the top
  • to be at one's peak
  • to be at the height of one's success

Choose the translation according to the context.

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